Yuma Clinic — Corporate Branding
Photography · 2024
Designer · Photographer · Artist
Chen
Izicovich
Kind Words
Working with Chen was unlike working with any other designer. She doesn’t just execute a brief — she interrogates it. The brand identity she developed for us has held up for three years and still feels fresh. Her ability to move between photography and graphic design means every deliverable feels coherent.
Chen shot and produced all visual content for our 2023 festival. She understood the curatorial vision immediately and translated it into photography that carried the same intellectual weight as the design work we were celebrating. A rare talent — rigorous and intuitive at once.
We hired Chen to lead the visual identity for a product launch and she delivered beyond the scope of the brief. Her approach to illustration is distinctive — you can recognize her hand without it ever feeling like a signature imposed on the work. She’s also an exceptional collaborator who elevates everyone around her.